About Us

Hi, I’m Khushbir — founder of Aura by Rania.

After spending over 20 years in the world of digital advertising, building brands and driving strategies for others, I felt a growing desire to create something of my own. The turning point came after the birth of our daughter, Rania. Inspired by my wife Shipra — who had already taken the leap to start her own clothing and accessories label, Roop by Rania — I decided to channel my experience, creativity, and entrepreneurial drive into something more personal.

That something became Aura by Rania — a brand that blends timeless Indian craftsmanship with modern, conscious design. Our collection includes vegan leather bags designed for durability and elegance, and authentic Kolhapuri chappals made by skilled artisans using responsibly sourced leather. Every piece reflects our belief in thoughtful sourcing, small-batch production, and deep respect for tradition.

Today, we’re focused on partnering with boutiques, concept stores, and B2B buyers across the UK and beyond. Our goal is to make Indian craftsmanship globally accessible — through quality, transparency, and design that tells a story.

If you’re a retailer or distributor looking for soulful, well-crafted pieces with a story to tell — let’s start a conversation. We’d love to collaborate.

Contact Us